Data Security

Who Will Associations Compete Against In The Future

Who Will Associations Compete Against In The Future

Saturday, February 18, 2023 /Michael Kettenring
The most dangerous competitors are those you do not see coming. Most famous: Nokia and Motorola have experienced this when Apple launched the first iPhone basically disrupting and reinventing the cell phone industry in 2007. ... ...
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Important Steps to comply with Privacy Laws

Important Steps to comply with Privacy Laws

Friday, February 17, 2023 /Michael Kettenring
Marketeers may already get a high blood pressure reading this. But it is not all bad. Here is an easy guide to make your marketing  GDPR and CCPA proof. ...
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4 Ways How New Technologies Transform Events

4 Ways How New Technologies Transform Events

Thursday, February 16, 2023 /Michael Kettenring
Event technology has become an integral part of our event strategies. Not only does technology appeal to the younger generation of attendees. Event technology solves many common event planning pain points... ...
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Finding the right Balance between Personalized Marketing and Customer Privacy

Finding the right Balance between Personalized Marketing and Customer Privacy

Wednesday, February 15, 2023 /Michael Kettenring
The conflict between marketing personalization and customer privacy is an ongoing challenge faced by marketers in the digital age. It stems from the fact that, on the one hand, marketers want to use customer data to understand their behavior.... ...
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Benefits Of All-In-One Software For Associations

Benefits Of All-In-One Software For Associations

Thursday, January 26, 2023 /Michael Kettenring
It is not an easy decision for any organization to invest into technologies. The ever increasing speed in which technologies gets obsolete, the difficult process to implement, train, launch, and operate new APPS require a team of IT specialists... ...
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Convert Data into Business Intelligence

Convert Data into Business Intelligence

Sunday, December 4, 2022 /Michael Kettenring
Every day your business creates an overwhelming amount of data. Analytics tools such as Google Analytics deliver massive reports about traffic data to your website, but they are often overwhelming. ... ...
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What is the right CRM for your Organization?

What is the right CRM for your Organization?

Monday, September 19, 2022
There is no shortage of CRM systems (Customer Relationship Management system) these days. Every IT vendor promotes its type of CRM using similar buzzwords. Naturally, clients are easily confused and may choose the wrong software. ...
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Are you transacting online? Then PCI compliance is important to you!

Are you transacting online? Then PCI compliance is important to you!

Monday, July 11, 2022
It is easy enough these days to set up an online store and sell your products and services online.  But before you do this, take time to ensure that you do everything right. As soon as you charge credit cards or debit bank accounts of your customers ...
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Apache Log4j Vulnerability Poses Latest Security Risk

Apache Log4j Vulnerability Poses Latest Security Risk

Monday, December 20, 2021 /Michael Kettenring
Log4j is a java-based software library developed by Apache. Cyber security companies have alerted the public that hackers can exploit log4j to gain entry to systems. This is a critical security risk. ...
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Apple Email Privacy Update

Apple Email Privacy Update

Monday, November 29, 2021
Apple announced the release of a new privacy feature in iOS 15 and Mac OS Monterey. Why may this important to you? It matters, if you are using email campaigns to reach out to your audience. ...
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