Resources Archive

68% of consumers say they are willing to pay more for products and services from a brand known to offer good customer service experiences. For 86%, good customer service turns one-time clients into long-term brand champions. ...

Associations collect an immense amount of data from their members each and every day. Let's just think about all the touch points, interactions, and transactions, attended events between active members and the association's team over time. ...

Giving members or customers a secure area where they can address concerns and see personalized content is proven to boost engagement and make them know how valued they are. Millennials especially prefer self-help portals ... ...